Archive for Writing

Award-Winning Authors Celebrate!


Diane Harper winning FAPA awards   Laura Godfrey winning 2015 FAPA Award

Congratulations to Get Book Savvy clients Diane Harper (D.W. Harper) and Laura Merrill Godfrey for being recipients of the Florida Authors and Publishers President’s Book Awards.

Diane’s Lost Twin, an adult fiction book, is a page-turner, and also received an award for cover design.

Laura’s Air Diet Cookbook is a great resource for anyone trying to cook allergy-free recipes.

By the way, France Keiser also won an award for her new Pelican Pete’s Backyard Adventures: Nature Discoveries and Outdoor Fun, and Jane Wood won for her latest juvenile fiction book, Lost in Boston.

These awards are especially meaningful because they are judged by librarians from five different states.

All of the books can be found on Amazon or on the authors’ websites.


Thinking about publishing a children’s book, but don’t know how to do it or where to begin? Get your answers without the Internet hyperbole. Join Frances Keiser and Jane R. Wood at the University of North Florida on Tuesday June 16, from 6:00 to 9:00 pm. More Information & Registration


Year of the Goat Authors

Happy Lunar New Year!Goat
It’s the beginning of a 2 week Spring Festival in China and the Year of the Goat (or sheep, or ram.) According to the Chinese Zodiac, goat people are the most artistic. As for the literary arts, some of the well-known authors and poets born in the Year of the Goat include:

1775, Jane Austen, Charles Lamb
1787, Mary Shelley, Sojourner Truth
1799, Alexander Pushkin, Honoré de Balzac
1811, Harriet Beecher Stowe, William Thackeray, Horace Greeley
1835, Mark Twain, Raffi
1847, Bram Stoker
1859, Arthur Conan Doyle, Kenneth Grahame
1871, Stephen Crane, Theodore Dreiser, Marcel Proust
1883, Khalil Gibran, Franz Kafka
1895, Robert Graves
1907, Daphne Du Maurier, Astrid Lindgren, James Mitchener, Dorothy West
1919, J.D. Salinger, Richard Scarry, Doris Lessing
1931, Clive Cussler, E.L. Doctorow, William Goldman, Toni Morrison, Alice Munro, Tom Wolfe, John Le Carré
1943, R.L. Stine, Sam Shepard, Nelson DeMille, Janet Evanovich, Peter Straub
1955, Geraldine Brooks, John Grisham, Jay McInerney
1967, Laura Hillenbrand, Meg Cabot

Get into the the Spring Festival mood and start the book you’ve been thinking about or take the steps to getting it published.

FAPA Fall Conference, August 8-9

FAPA-LOGOSave the Date – August 8-9, 2014

Florida Authors and Publishers Association Fall Conference

Writing, Publishing and Marketing Books: Maximizing Sales

Hear Brian Jud, Vic DiGenti, Mark Wayne Adams, Patricia Charpentier and more.

Fort Lauderdale Marriott – Pompano Beach Resort and Spa

For details, go to

Sell More Books

Increase Book Sales

Through Niche Marketing


Join Fran Keiser and Jane Wood and learn how to increase your book sales.

Authors generate most of their book sales from their target audiences and niche markets. Identifying your target markets, even before you complete your book, can be immensely helpful in generating future sales. In this class, you’ll learn how to identify, reach, and promote your books to your audiences using creative marketing strategies.

University of North Florida, Herbert University Center
Tuesday, June 16, 6:00–9:00 pm
Register Now

Children’s Book Publishing Panel

FWA book panel offers insights into writing and publishing children’s books

Kid ReadingChildren’s literature is a hot market, but finding success can be a long and frustrating venture for writers. The Florida Writers Association’s (FWA) Ponte Vedra Writer’s chapter will spotlight four authors who followed different paths to success at this month’s meeting on Saturday, May 24, 10:30 a.m. at the Ponte Vedra Library. They’ll tell their stories and answer questions in a special panel discussion program titled, “Writing and Publishing Children’s Books.”

Members of the panel include Jules Coffey-Santella, Frances Keiser, Jennifer Swanson, and Jane Wood. Jules—and like Cher and Madonna, she’s known by and writes only under her first name—has written stories and articles for children’s magazines and authored the middle grade chapter book, Daniel and the Jumbies. The book is based on the adventures of a young boy exploring the beautiful Caribbean Islands and its folklore for the very first time.

Frances Keiser and her husband founded Sagaponack Books in 1999 as the home press for their Pelican Pete environmental books. Frances is the author and husband Hugh the illustrator. She has authored two book series, which have won six national awards, writes a weekly newspaper column, and co-owns, with Jane Wood, Get Book Savvy, an author services company to educate people on publishing and marketing their books.

Jennifer is the author of over 20 nonfiction and fiction books for children. She’s received numerous awards, and her books in the “How Things Work” series were named to the 2012 Booklist’s Top Ten Books for Youth. She has a B.S. in chemistry from the U. S. Naval Academy, and an M.S. Ed. (K-8) in science.

And Jane is the author of four juvenile fiction books, owns her own publishing company, and uses her experiences as a former classroom teacher, newspaper reporter, and television producer in writing and marketing her books. Because her books are compatible with many schools’ curricula, she is invited to speak at schools across the country.

FWA is a statewide, non-profit organization with over 1,200 members dedicated to the support and networking of both aspiring and published writers in any genre. The meeting is open to members and non-members alike. For more information on FWA visit For more meeting information, email FWA Regional Director Vic DiGenti, at

Children’s Book Event in Gainesville

Frances and Jane will both be participating in the Written Inspiration: A Children’s Book Signing Event at the Harn Museum of Art in Gainesville, Florida, on Saturday, April 5, from 11:00 am to 3:00 pm. They’ll be joining ten other children’s authors for book signings, readings, and book-related art activities. A great event for the whole family.

Written Inspiration Schedule

For details and directions, go to the Harn Museum of Art.

Children’s Book Publishing Workshop

Oh! The Places You’ll Go! ABCs of Publishing a Children’s Book

Fran & Jane in Seuss hats

4-hour workshop – $59

Saturday, April 26, 2014
1:00 pm to 5:00 pm

Fair Trade Café
4842 Palm Coast Parkway NW
Palm Coast, FL 32164

“Very well organized and Packed with useful information. This workshop is a gift that will keep on giving!” –Karen K.

The do’s and the don’ts, the joy and the fear,
You’ll learn what to do—we’ll make it all clear.
Then follow the steps, believe in yourself;
Before you know it, your book’s on the shelf!

Space is limited—Register Now!         Download the flyer
Buy Now Button with Credit Cards


Mary Poppins: from Book to Movie

One of the movies up for an Academy Award, Saving Mr. Banks, tells the story of P.L. Travers, the author of Mary Poppins, and Walt Disney behind the making of the classic movie. The turbulent relationship between Travers and Disney unfolds as author and movie maker fight for movie rights, encompassing a larger idea of what happens to books once they’ve caught the attention of screenwriters and producers. For the story behind the story, read Historian Amy Henderson’s article on the Smithsonian’s website.


The original book


The new movie


The original movie

Get Book Savvy Marketing Tip: Target Your Audience

Target Your Audience

Identifying your readers is a vital step in promoting your book. Who are they and how can you connect with them, whether it’s online or in person?

  • Make comments on blogs, reader websites, and social media, to raise your visibility.
  • Submit articles to newsletters, magazines, or websites that your target audience might read
  • Identify groups or organizations and go to where they meet or gather.
  • Participate in events that will attract your niche audience.

Targeting your marketing strategies to a specific audience can help you reach the readers who are most likely to purchase your book.